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Widex Flagship
Widex Allure™ AI
Reviews, Prices, Models
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Behind the Ear
Bluetooth
Rechargeable
PROFESSIONAL FITTING
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Widex In-Ear Flagship
Widex Allure
$ 4,098.00
/pair
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Best for Mild-Severe Hearing Loss
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Take Our Hearing Test >
- Free Test
- Local Fitting
- 60-Day Returns
Questions? Get Started Over the Phone:
Text or call us at:
(833) 768-6359You get more than just a device.
- Local Care and Hearing Test: Get a free hearing test and expert fitting through one of the nation's largest hearing care networks.
- 60-Day Hassle-Free Returns: You get 60-days to adjust to your hearing aids or return them hassle-free.
- Three Year Warranty: Your devices come with repair coverage and one loss or damage replacement.Provider fitting fees may apply to replacement devices.
- Industry-Leading Support: We’re here to support you before and after your fitting - 5-days a week.
Background:
Widex is a Danish hearing aid manufacturer known for its commitment to natural sound quality. Now part of WS Audiology, the brand has built a strong reputation among hearing care professionals and consumers for creating hearing aids that help people stay connected to conversations while preserving the richness and detail of the world around them. Rather than over-processing sound, Widex focuses on delivering a listening experience that feels balanced, comfortable, and true to life. Combined with advanced hearing technology, AI-powered personalization, and modern connectivity, Widex hearing aids are designed to adapt automatically to everyday listening situations so users can focus on living life, not managing their hearing aids. Widex is especially popular among people who value natural sound quality, including first-time hearing aid users and those who want a hearing experience that feels as close to normal hearing as possible.
What’s New:
Widex Allure AI RIC with Clarity Boost delivers a truly natural hearing experience for everyday use. With their new Dual-Chip architecture, a single tap easily activates Clarity Boost for added support in noisy situations, to help you reconnect with the voices that matter most. As you can expect from the predecessor Widex Allure, the AI RIC with Clarity Boost features a sleek design, a flexible range of convenient chargers and accessories, and an easy-to-use app.
Sound Processing
Widex has long differentiated itself through its natural sound philosophy, and Allure AI continues that approach. Rather than aggressively processing every sound, the system aims to preserve the richness and detail of the listening environment while automatically supporting speech understanding when needed.
- ZeroDelayTM Widex continues to build on its unique ZeroDelay technology, which is designed to deliver sound with minimal processing delay. The result is a more natural listening experience that helps voices, music, and environmental sounds feel realistic and comfortable.
- Speech Enhancer Pro intelligently balances speech and background sounds to help conversations stand out without completely removing environmental awareness. This allows you to stay connected to both the speaker and the world around you.
- TruAcoustics™ Personalization Widex TruAcoustics creates a more individualized hearing experience by tailoring sound delivery to the shape of your individual ear and hearing needs. This helps provide a more personalized fit and listening experience from the start.
- Dynamic Feedback Controller The updated feedback management system helps prevent whistling and feedback while preserving sound quality and listening comfort.
Rechargeability
All-Day Rechargeable Power Widex Allure AI is available in rechargeable styles designed to provide all-day hearing support and connectivity with up to 36 hours of battery life. The platform also supports portable charging options, making it easier to stay powered whether at home or on the go or a Charge n Clean charger designed to dry and sanitize your hearing aids while they charge.
Bluetooth Connectivity
Widex Allure AI includes modern Bluetooth® connectivity for streaming calls, music, podcasts, and other audio directly from compatible devices. Supports Bluetooth LE Audio, ASHA for Android and Made for iPhone.
Widex App
The Widex Allure App provides additional control, allowing you to adjust volume, change programs, monitor battery levels, access personalization tools, and activate features such as Clarity Boost when additional support is needed in noisy environments.
Who Is Widex Allure AI Best For?
Widex Allure AI may be an excellent option for people who:
- Prioritize natural sound quality above all
- Enjoy listening to music along with other rich sound experiences and can tailor the sound through an app
Our Overall Thoughts
Widex has always approached hearing technology differently, focusing on preserving natural sound rather than maximizing processing. Allure AI continues that philosophy while addressing one of the brand's historical challenges: providing additional support in difficult listening environments. What stands out most is Clarity Boost. Instead of applying stronger AI noise reduction all day long, Allure AI allows you to choose when you want extra help. This approach gives you the best of both worlds: the natural, immersive sound Widex is known for and additional speech clarity when background noise becomes more demanding. For listeners who value authentic sound quality, personalized hearing experiences, and greater control over how much processing is applied, Widex Allure AI is one of the most unique premium hearing platforms available today.
Pros 👍
- Focused on natural sound quality
- Great for live music listening
- Up to 36 hours of battery life
- Find my hearing aid is available through the Allure app
- Telecoil available, in addition to Bluetooth Low Energy Audio
- Different charger options based on desired needs – desktop (default), portable or charge n clean
Cons 👎
- Not available as a CROS
- No telehealth options available currently
- Only available in their higher-end technology level
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Soundly Scorecard
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Hearing Loss Level 🔊
- Widex Allure AI is fully customizable, prescription hearing aid appropriate for mild to severe hearing loss.
- If you have profound hearing loss, you may be a better fit for a high-powered BTE style hearing aid with a custom earmold.
- The hearing aid comes in different colors, to find an option that fits your personal taste.
Care Type 🏥
- Widex Allure AI is a prescription device that is fitted and programmed by a Hearing Care Professional (HCP).
Sound Quality 🔊
- Widex Allure AI processes sound quickly with their technology providing natural sound and now with Clarity Boost for strong performance in noisy environments.
- Automatically classifies and adjust the hearing aid settings based on the listening environment.
- Advanced noise management helps make conversation easier by softening unwanted noise.
- Delivers a more enjoyable music listening experience without sudden changes in volume or interference from external noises.
Comfort 🦻
- Widex Allure AI comes in a comfortable receiver in-canal style designed for all day comfort.
Style 💫
- Sits behind the ear with a receiver (speaker) that extends into the ear canal.
- Available in 2 technology levels.
- Choose from a variety of colors – rose gold, pearl white, honey blonde, chestnut brown, dark cherry, tech black, silver grey, titanium grey, autumn beige, golden brown.
Battery 🔋
- Rechargeable RIC comes with a desktop charger.
- Upgrade to a portable charger or a Charge n Clean charger.
- Fully charged hearing aids provide up to 36 hours of battery life.
Connection 📡
- Widex Allure AI supports Bluetooth LE Audio.
- Compatible with Apple iOS and Android (compatibility may vary based on operating system version).
- Allure AI is Auracast-ready, pending a future app firmware update.
- Available with a telecoil to connect with hearing loop systems.
Dexterity Level 🤏
- Widex Allure is designed for ease of use, though like all behind-the-ear styles, it requires placing the device behind the ear and inserting the receiver or the custom earmold into the ear canal.
- Allure features a redesigned push button for convenient volume and program adjustments on the go.
Waterproof Level 💦
- Water and dust resistant with a rating of IP68.
- Can withstand up to 8 hours in a dust chamber and water submersion in one meter of water for up to 60 minutes.
App features 📱
- Customization: Yes – Allure App offers quick adjustments, customize hearing settings, how-to guides, and their Allure Assistants which helps create personalized programs.
- Tinnitus Relief: Yes – industry-famous Zen solution is available. Discuss with your HCP your tinnitus options.
- Find My Hearing Aid: Yes available through the Allure App
How does Soundly local care work?
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Soundly partners with a nationwide network of pre-vetted clinics through Ear Professionals Network. These clinics are selected to deliver a consistent, high-quality experience for Soundly customers.
When you purchase through Soundly, you’ll receive several exclusive benefits:
- A free in-clinic hearing test and consultation
- Custom earmolds included when needed
- A 60-day trial period with unlimited follow-up visits
To access these perks, click "find local care" on this page.
You’ll receive an official referral letter and confirmation number, which ensures your discount is applied at your local clinic. Have questions? Call or text us anytime at 1 (833) SOUNDLY.
How much does local care through Soundly cost?
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How much does local care through Soundly cost?
Every Soundly customer starts with a free hearing test and consultation.
If hearing aids are recommended, you’ll have access to fixed, transparent pricing ranging from $1,998 to $4,098 per pair, which includes 60 days of follow-up care to help ensure your hearing aids are working well for you. During this time, all appointments are included, and if your hearing aids aren't the right fit, you can return them for a full refund.
After that initial period, you can:
- Continue care through a one year ($500) or three year ($1,250) service package with your provider, or
- Pay as you go for follow-up visits (typically around $100 per appointment)
Use our price calculator to compare pricing across models and brands.
What are the tradeoffs to local care through Soundly?
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Soundly’s program offers strong savings and flexibility—but it works a bit differently than traditional clinic models.
Here’s why pricing is often lower:
Program Scale
- Our partnerships allow us to offer clear, transparent pricing—passing savings directly to you.
Flexible Ongoing Care
- Many clinics bundle 2–3 years of care into the upfront price. With Soundly, you only pay for ongoing care if and when you need it. Your initial purchase includes unlimited care for the first 60 days, covering the critical setup and adjustment period. After that you can set up a service package or pay as you go (typically around $100 per visit).
How do I make sure I get my Soundly perks?
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All providers in our network are ready to support Soundly customers. The best way to ensure your Soundly price and perks is to:
- Click “Find Local Care”, on this page and get matched to a local clinic
- You can also call our team at 1 (833) SOUNDLY to walk through the referral process
We'll send you a referral confirmation number—emailed to you and shared directly with your selected clinic—so they’re ready for your visit.
We recommend saving or printing your referral email to bring with you to your appointment.
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