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Hearing Aid Design Is Shaking Off "Big and Beige" Roots

September 21, 2023
Blake Cadwell
Written by
Blake Cadwell
Blake Cadwell

Blake Cadwell is a hearing aid wearer and co-founder at Soundly. He regularly tests and reviews hearing technology to share his experience with Soundly’s readers. Blake's research and perspectives have been featured in the The New York Times, Washington Post, LA Times, AARP and FastCompany.

Soundly Staff
Reviewed by
Soundly Staff
Soundly Staff

Soundly conducts in-depth research to guide prospective hearing aid wearers. Our work is funded through reader support. When you buy through our links, we may earn a commission. Eargo is a Soundly partner and the sponsor of this post.

Hearing Aid Design Is Shaking Off "Big and Beige" Roots

September 21, 2023
Blake Cadwell
Written by
Blake Cadwell
Blake Cadwell

Blake Cadwell is a hearing aid wearer and co-founder at Soundly. He regularly tests and reviews hearing technology to share his experience with Soundly’s readers. Blake's research and perspectives have been featured in the The New York Times, Washington Post, LA Times, AARP and FastCompany.

Soundly Staff
Reviewed by
Soundly Staff
Soundly Staff
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Finally, it's happening. Hearing aids are shaking off their tired legacy of big and beige accessories and taking on something that looks more like wearable health-tech products like Aura Ring and Levels

Yes, hearing aids are getting smarter and handling background noise better (a big deal for anyone who wears them).

But something else is happening. Modern product design has finally entered the conversation. 

Hearing Aid Design Innovation At Work

Technical Concepts Imagined Through A Human Lens
Images from designer Alice Turner

The move to modernity is at least, in part, credit to Eargo. The brand launched a decade ago with a shockingly small, rechargeable, virtually invisible device.

Eargo product design

Small hearing aids have been around for a long time in the form of custom-molded products, but Eargo added the visual language of modern technology from packaging to the recharging case and beyond. 

Today, Eargo is not the only brand with a consumer-forward design sensibility. Bose, Sony, Jabra, and newcomer Orka have followed suit with recharging cases and consumer-technology-grade apps. 

Eargo, Bose and Orka have all invested in design.

Even traditional leaders like ReSound and Starkey have small and intelligent products with excellent attention to detail.

Still, Eargo has one of the smallest rechargeable products and one of the best unboxing experiences in the category.

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